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Italian brainrot

Italian brainrot is a series of internet memes that emerged in early 2025 characterized by AI-generated absurd and surrealist images of creatures who are mostly given Italian-inspired names. The phenomenon quickly spread across social media platforms such as TikTok and Instagram, going viral owing to a combination of sloppy aesthetics, synthesized Italian voiceovers, grotesque or humorous visuals, abstract nature, and nonsensical narrative.

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